Tag: Marketing

  • You Need a Marketing Plan

    You Need a Marketing Plan

    Listen up small business owners – marketing plans matter! Shiny objects are cool and may be the right marketing tactic for you, but what if there is a BETTER tactic or a better time for that tactic? How do you know? “Winging it” may get you so far, but it’s not a growth strategy. Don’t…

  • Checking On You

    Checking On You

    Aren’t these interesting times we find ourselves in? This week is different from last week and surely next will be different as well. We pray that each of you remain physically and mentally healthy as we navigate the way ahead both professionally and personally. We know all of you feel the effects of our present…

  • On Purpose?

    On Purpose?

    Is your brand behaving on purpose? Are you following the plan? Is there a plan? Where is your brand strategy? Founders, Leaders and Management are responsible for ensuring there IS a big picture. And that includes one for your brand. Your brand is an asset just like your equipment, your people, your tools. In some…

  • Email Free

    Email Free

    Hi, my name is Jennifer and I’ve been email free for 2 years. Yes, it’s true. You read it correctly, email free! And wowza does it feel good! We all have an abundance of email, some necessary, some not so much. Over the years I’ve struggled with how to best manage what has seem to…